Backstage at MARA HOFFMAN Mercedes Benz Fashion Week New
York Spring 2015
by Fashion News Desk
FashionOne takes BWW Fashion backstage of the latest Mara
Hoffman Spring 2015 during Mercedes-Benz Fashion Week in New York. With the
exclusive backstage interview from global creative director' Nick Irwin and
lead makeup artist of Maybelline' Alice Lane. They showcased a printed
collection dresses and swimsuits along with a trendy mix of culottes, maxis and
jumpsuit which made up a collection called "The Sunrisers." The color
palette of the collection steered away from Hoffman's usual vibrant use and
instead focused on paler, softer tones like peach, lavender and light blue.
About Mara Hoffman
Mara Hoffman, a New York based fashion designer, graduated
from Parsons School of Design in New York City and studied at Central Saint
Martins College of Arts and Design in London before launching her eponymous
ready-to-wear collection in 2000. Born in Buffalo, New York, the former dancer
got her big break when Sex and the City stylist Patricia Field stopped her on
the street of New York City to complement her outfit. Field picked up Hoffman's
samples and sold them in her shop, House of Field. Not long after, a loyal
client base was formed.
Mara Hoffman has evolved from collections featuring
hand-dyed couture pieces to her current collections which concentrate heavily
on original silk prints. Her line encompasses everything from swimwear to
cashmere coats. Hoffman pulls her inspiration from nature, world travel and
fantasy. Her work is shown on the runway during NY Fashion Week.
In 2008, Mara Hoffman launched her first Swim collection,
which was debuted as part of her Spring/Summer 2009 runway show during New York
Fashion Week.